POPLAR, BILIBILI, and BABOON Sign With Monster Entertainment To Distribute Reggie Rex

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BABOON Animation, the award-winning kids’ animation studio founded by DREAMWORKS Alumnus Mike de Seve is leading the video community in China BILIBILIJapanese publisher POPLARToday, we announced a major distribution agreement with Monster EntertainmentThe new CGI animated series REGGIE REX!

The series follows the adventures of Reggie, a young T-Rex, as he and his friends learn about life, language, science, and art – all with fun loving humor and a gigantic heart. “The heartwarming picture book series based on the theme of love has been expanded into a heart-pounding 3D world by the amazing talents of many creators. Now, a Tyrannosaurus will be coming to your city. Maybe a little scary? But don’t worry, Reggie and everyone should become the best of friends,” said Poplar Director Kato.

Monster Entertainment has been selling its programmes around the world for 25 years. Its animation has won over 200 countries’ hearts with Emmy, Oscar, and Oscar-nominated awards.

The new agreement will make Reggie Rex!The content will be available to millions more viewers in the world, well beyond the current reach of China, South Korea and Southeast Asia. Reggie Rex!The book is a blend of humor, heart and imagination that appeals to both parents and children.

This distribution deal will bring Baboon, Poplar and bilibili’s high-quality kids’ content to more global audiences. They have already signed agreements with South Korean media groups DAEWON MEDIA

“We are thrilled to be partnering with Monster to bring our content to new audiences. This great new relationship is an important part of our strategy to expand into new territories and reach viewers around the globe.”

said Mike de Seve, CEO of Baboon Animation.

“Monster is excited to be working with our very creative friends in Baboon, Poplar and bilibili on this great new series which will enthrall kids all around the world with its compelling combination of fun and adventure”

said Monster’s chairman Andrew Fitzpatrick.

REGGIE REX is currently airing in China, including on VOD/OTT platforms such as bilibili and other major ones. Currently airing in China, including on VOD/OTT services such as bilibili.com and other major platforms. BRTV KAKU Children Channel viewership is 790,000,000. It has 52 episodes in its initial run and a second batch of 52 episodes will be released in 2024.

Reggie Rex!There will also be TV broadcasting throughout the world, including Japan, Korea, MENA, and other regions.

Based on the picture book by Tatsuya Myanishi Reggie Rex! The series focuses on Child Development. It creates rich and innovative scenes that closely resemble real-life settings, such as the home, school, and playground, etc., and shows community between characters who have different personalities, flaws, and fearlessness. REGGIE REX! The game boldly experiments with facial aesthetics. It features charming plush dinos brought to life by real plush textures, and artistic background designs influenced by Impressionist art. Reggie, a gentle T. Rex, explores a rich world of prehistoric life. 

“Baboon Animation has been wonderful at creating content with heart that resonates with both kids and parents,” said MING FROM BILIBILI. “We believe in telling stories with humor and humanity, promoting kindness and togetherness. I’m confident that spirit will shine through for our new partners and audiences across Asia”.  

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